2025 U.S. Pre-College Summer Course｜International Business Management
2025 Pre-College Summer Course｜Led by UC Berkeley Professor｜Business Management｜Global Business Operations and Commercialization Models
In a world shaped by AI and globalization, are you ready to become an exceptional business leader?
Experience courses from UC Berkeley’s Haas School of Business or the Wharton School at the University of Pennsylvania.
Go beyond the high school curriculum and master advanced business concepts to prepare for a rapidly evolving world.
Learn to conduct business research, identify key challenges, and develop problem-solving skills.
Practice crafting innovative solutions to real-world problems, including the impacts of AI and digital transformation.
Master SWOT analysis, develop strategic plans, and gain a competitive edge in global markets while staying aligned with AI and automation trends.
Enhance conceptual, analytical, and communication skills to thrive in today’s data-driven business environment.
Explore international business development, cultural diversity, and the applications of AI in global markets.
Gain insights into how AI reshapes industries, from customer engagement to supply chain optimization, and develop strategies to capitalize on these advancements.
Your Learning Experience
Guided by Paul Tiffany, a renowned scholar from a top 10 U.S. university.
Learn alongside 8–12 peers with support from a professional teaching assistant.
Participate in an intensive 15-day specialized program.
Receive a comprehensive 40-hour instructional curriculum.
Explore and analyze 7 case studies in-depth.
Covers 9 Key Topics:
1. Introduction to Business Management
2. Cross-Border Business Strategies
3. Foreign Market Entry Strategies
4. Supply Chain Management
5. Marketing Strategies
6. Social Media Marketing Case Studies
7. National Culture and Cross-Border Strategies
8. Organizational Leadership
9. Business Practices of Multinational Companies
In this Business Management Pre-College Program, writing a business research paper is a core focus. Students will apply their knowledge of business management to complete this task. Professor Tiffany will deliver a series of foundational courses on international business and provide personalized guidance. Students will also analyze real case studies of companies competing in global markets.
What You Will Gain
❝ Learn how to formulate hypotheses and apply business strategies to research, not only for classroom case studies but also for practical business scenarios. ❞
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❝ Complete a short business research paper meeting U.S. university standards. The goal is to master drafting professional academic business reports with polished writing. ❞
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❝ Receive a certificate of completion upon finishing the course. ❞
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❝ Gain the opportunity for a personalized recommendation letter from Professor Tiffany, a valuable asset for overseas university applications! ❞
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— About Professor Paul Tiffany —
Prof. Paul Tiffany
- UC Berkeley -
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Paul Tiffany is a renowned management professor specializing in strategy, innovation, management, and entrepreneurship.
| Academic Achievements |
Holds degrees from Harvard Business School and Stanford Graduate School of Business, with a Ph.D. from UC Berkeley.
Research focuses on strategy and innovation management, with numerous impactful publications in the business field that influence both academia and industry.
| Awards and Honors |
Recipient of the Anvil Award for Outstanding Professor at Wharton School.
Honored with the Lindback Award for Distinguished Teaching at the University of Pennsylvania.
Awarded the Cheit Award for Outstanding Teaching in UC Berkeley’s Executive MBA Program.
| Authorial Accomplishments |
Authored several management books, including Principles of Economics, Innovation and Networks, and Writing and Evaluating Business Plans.
His book Business Plans For Dummies has been translated into multiple languages, reprinted worldwide, and awarded “Best Business Book of the Year.”
| Entrepreneur and Consultant |
Founded multiple companies, including a management consulting firm.
Serves as a consultant and board member for numerous organizations, providing strategic and managerial advice to prominent companies.
—— Course Schedule ——
June 30 - July 18, 2025
Week 1 & 2: Mon to Fri, 9AM - 12 PM
Week 3: Mon to Fri, 9 AM - 11 AM
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